Work With Me


Need HELP builDING a stellar content marketing strategy?

I have a decade of experience in crafting enticing web copy and running holistic content marketing campaigns. In recent years I have specialised in beauty, tech and e-commerce – but my experience also spans fashion, branding, design, consumer brands and wellness. Prior to that, I formally trained as a journalist and editor.

A skilled wordsmith and communicator, I have covered senior digital marketing roles in B2C and B2B businesses in London and Berlin. I have been involved in every step of building a successful digital marketing strategy – so no matter where you are in your marketing journey, I can jump in to help.

Now operating as a freelance content marketing consultant, I apply my broad experience to help businesses or individuals run results-driven content marketing campaigns in English and Italian.

With a range of brand launches and rebrands under my belt, I also act as a brand identity development consultant and can help position your brand identity before crafting a tailored digital marketing strategy. From creating a unique brand story, to assisting with web design projects and product packaging copy, I help organisations find their voice – and shine.

If you are interested in finding out more, drop me a line here.


SERVICES I OFFER

How can I help achieve your digital marketing goals?

WEB & SEO

Having successfully project-managed website launches and kept landing pages up-to-date with SEO-driven content, I’ve specialised in creating on-brand copy that optimises the user’s web experience and resonates with audiences globally.

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PRESS

Having covered both journalism and PR roles, I am a media specialist who leaves no stone unturned when it comes to strategising and implementing campaigns around a brand’s offering.

Whether you are looking to develop press releases or thought-leadership articles, I can find a newsworthy hook to position your story in the right digital and print outlets.

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STORYBOARDS & SCRIPTS

If you’re aiming to reach your audience via multimedia formats, I can help deliver engaging and succinct video content.

I’ve produced briefs and scripts for filmmakers aimed at short creative films, event showcases, as well as brand launches and social media campaigns.

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BLOGGING

Running the gamut from educational to promotional blog posts, I write content that drive traffic and generate brand awareness. You can leave publishing up to me, as I’m experienced with CMS systems.

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EMAIL & CRM

Want to improve your customer journey? Plan and deliver successful CRM strategies to encourage retention and loyalty.

My proven experience goes beyond crafting intriguing subject lines, helping to increase open and click-through rates through comprehensive email marketing strategies.

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BRAND DEVELOPMENT

Have an idea? Let us follow the spark!

By shaping content marketing strategies and best practices that resonate with a brand’s ethos and fulfil business needs, I’ve helped companies nail their brand identity, tone-of-voice and establish a strong digital presence to attract targeted audiences.

Whether you’re launching a new brand or working on a rebrand project, we’ll cover all the marketing touch-points in your brand’s development journey.

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SOCIAL MEDIA

Break through the noise and stand out in social media feeds with tailor-made campaigns.

From strategy development through to account management, I can guide you through the necessary steps to increase engagement and following.

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DIGITAL WEB COPY

Selling a product or service? Pushing a campaign online?

Allow me to conceptualise, create and proof-read consistent copy – ranging from product descriptions, to landing pages, web banners, case studies and ads – to ultimately increase conversions and move the needle.

 
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ITALIAN TRANSLATIONS

As I am fully bilingual in Italian and English, I’ve also worked on projects that involve management and translation of Italian editorial and e-commerce content.

Whether you’re an international business who wants to tap into the Italian market, or vice-versa, looking to translate content from Italian to English, let’s discuss the scope of your project and how I can help.